home   biog   portfolio   contact   
Leighton Ballett Creative

other
 
Royal Marines
 
Royal Marines
Objective
Hire the right calibre of recruits by challenging people to take the toughest and longest training course undergone by any fighting force in the world.
Strategy
Do you have the strength of mind to become a Royal Marines Commando?
Result
One ad in particular pulled in more recruits than any other recruitment ad ever.