home   biog   portfolio   contact   
Leighton Ballett Creative

experiential
 
MINI
 
MINI WRC Car and Team Launch - The Living Legend
The Brief
Launch the new MINI World Rally Championship car and team.
The experience
A sensational day at the MINI plant in Oxford to 200 international journalists and 350 MINI fans and VIP guests, Stunt driving, sixties nostalgia and performances by the best of British talent got the party started to celebrate the return of this living legend to the world of rallying.
The result
The breathtaking unveiling stunt ensured that guest had plenty to talk about and share with the rest of the World.